Products
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ICTAII401 Identify opportunities to apply artificial intelligence, machine learning and deep learning
CourseDiscover how to identify strategic opportunities to use Artificial Intelligence (AI), Machine Learning (ML) and Deep Learning (DL) to improve organisational performance.
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NAT11266 Advanced Diploma of Digital Marketing
BundleBe equipped to take your digital marketing career to the next level. Learn how to create effective digital marketing strategies and oversee their implementation. Build your skills in SEO, SEM, programmatic advertising, AI marketing tools and more.
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NAT11266001 Use digital analytics to analyse marketing performance
CourseBuild your ability to undertake analysis and develop data-driven insights. Grow your understanding of using different methods and technologies for analysing data. Then apply your knowledge to investigating a digital marketing problem or question.
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NAT11266008 Use responsible Artificial Intelligence and Artificial Intelligence ethics
CourseFrom confirmation bias to data leakage, discover how to tackle the risks and opportunities that AI technologies present. Learn how to use AI technologies in ways that are safe, secure, responsible and ethical. And discover how to influence others in
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NAT11266002 Optimise a website to improve conversions
CourseDiscover how to leverage Conversion Rate Optimisation (CRO) tactics to boost a brand’s ecommerce performance. Learn how to analyse macro- and micro-conversions, prepare a conversion optimisation strategy, evaluate website user behaviour and more.
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NAT11266007 Prepare a strategy for display and video advertising
CourseDiscover the world of programmatic advertising. Be equipped to build a 1-year strategy for an organisation’s display and video ads that run across platforms such as YouTube, Instagram, TikTok, Xbox and Amazon.