Course curriculum

    1. 1.1 Welcome to this unit

    2. 1.2 Introducing ethics and standards

    3. 1.3 What this unit will cover

    4. 1.4 What you’ll learn

    5. 1.5 A note on completing this unit

    6. 1.6 Section 1 quiz

    1. 2.1 Welcome to section 2

    2. 2.2 The ‘good’ side of social media

    3. 2.3 The ‘negative’ side of social media

    4. 2.4 Sourcing and recording information

    5. 2.5 Social media research template

    6. 2.6 Understanding online harassment and cyberbullying

    7. 2.7 Online harassment and cyberbullying research report template

    8. 2.8 Understanding defamation on social media

    9. 2.9 Understanding phishing

    10. 2.10 Examples: Phishing emails and websites

    11. 2.11 Section 2 Quiz

    1. 3.1 Welcome to section 3

    2. 3.2 Introduction to organisational, platform and legal requirements

    3. 3.3 Understanding platform terms of service

    4. 3.4 Following copyright laws

    5. 3.5 Copyright research report template

    6. 3.6 Australia’s privacy laws

    7. 3.7 Privacy research report template

    8. 3.8 Following privacy policies and procedures

    9. 3.9 Adhering to organisational codes of conduct

    10. 3.10 Following industry codes of conduct

    11. 3.12 Section 3 Quiz

    1. 4.1 Welcome to section 4

    2. 4.2 Introduction to responding professionally to customers

    3. 4.3 Managing negative and defamatory comments

    4. 4.4 Dealing with complaints and conflicts

    5. 4.5 Example: Using Meta Business Suite to communicate with customers

    6. 4.6 Responding to positive comments

    7. 4.7 Tips for communicating positively and professionally on social media

    8. 4.8 Managing customer testimonials and reviews

    9. 4.9 Section 4 Quiz

    1. 5.1 Welcome to section 5

    2. 5.2 Understanding organisational and personal presence

    3. 5.3 Separating your personal and work social accounts

    4. 5.4 Posting in support of your organisation

    5. 5.5 Tips for posting as an employee on LinkedIn

    6. 5.6 Examples: Employee posts on LinkedIn

    7. 5.7 Protecting your own reputation

    8. 5.8 Protecting your organisation’s reputation

    9. 5.9 Section 5 Quiz

    1. 6.1 Welcome to section 6

    2. 6.2 Key takeaways

    3. 6.3 The future of using social media as an employee

    4. 6.4 How to keep your knowledge up to date

    5. 6.5 Congratulations and what’s next

About this course

  • 63 lessons